서비스marketing
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작성일 22-12-12 04:10
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Download : 서비스마케팅 .ppt
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서비스marketing






( The Philippines’ No.1 Fast-food Chain )
CONTENTS
- What is a Jollibee?
- Jollibee’s ‘FSC’ Commitment
- The DLSU Survey
- Marketing , Operating, Internatinal
What is the Jollibee?
Published: TUESDAY, MAY 31, 2005
International Herald Tribune Business
Jolly
- happy, cheerful, merry,
upbeat, playful, cheery,
genial, chirpy
Bee
- Honeybee
- A workman
What is the Jollibee?
What is the Jollibee?
It is an American style fast-food restaurant that
caters to the Filipino taste.
JOLLIBEE’s Product
HISTORY OF JOLLIBEE
1975
1978
1981
1984
1992
1999
2003
Mr. Tony Tan 아이스크림 점포 創業
Jollibee Foods Corporation is born (sales of P2million)
Jollibee Foods Corporation enters list of Top 1000
Corporations. Jollibee ended the year with 10 stores.
Jollibee enters list of Top 500 Corporations and assumes market
leadership in local fast food industry.
Jollibee have 112 stores nationwide
Opened 50 stores nation-wid…(투비컨티뉴드 )
Download : 서비스마케팅 .ppt( 82 )
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다.