M M marketing 관리론
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작성일 24-06-14 03:16
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M M marketing 관리론
순서
_SLIDE_1_
_SLIDE_2_
1. Previously on M&M
_SLIDE_3_LG TROMM STYLER
_SLIDE_4_
- Home party with power bloggers
- Promotion with BMW dealership
_SLIDE_5_
Blindfold
Building up a wall
Problem
_SLIDE_6_
Expand the Target
_SLIDE_7_
Premium
clothing care electronics
Be Wise,
Positioning
_SLIDE_8_
2. SWOT
_SLIDE_9_The front runner
Technical function
Part of interior
High price
Size of product
Awareness of category
Increasing competitors
Potential customers
Increasing number of
working couple
Growth of wedding gift market
S
W
T
O
_SLIDE_10_
3. IMC STRATEGY
_SLIDE_11_LET THEM KNOW WHO WE ARE
_SLIDE_12_
4. 4P for IMC
_SLIDE_13_1.Product
Two new models have been launched
(…(省略)
M,M,마케팅관리론,경영경제,레포트
레포트/경영경제
M M marketing 관리론
다.